Metajuku hero image

METAJUKU

A shopping district in Decentraland developed by Everyrealm. Inspired by Harajuku, a district in Tokyo known as the center of Japanese street fashion.

A RETAIL MALL IN THE METAVERSE

THE BUILDING

Metajuku is a 16,000 sf (256 m2) project built with a pedestrian-friendly open space at its center. Retail stores line both sides of the open center atrium. The district is located at the coordinates 94, 21 in Decentraland.

The development was designed by Austin-based architect Martin Guerra and developed by Everyrealm’s global team of 3D real estate and game developers. The Tribute Brand store was designed by Zagreb-based architecture firm BIRO.

Metajuku (94, 21)
Harajuku-themed shopping district in Decentraland

Jump In

“Real world shopping malls are sitting half empty as stores move more business online. Meanwhile, elaborate virtual malls are being built in the metaverse, a nascent industry called 'de-commerce'.”

— Janine Yorio
CEO, Everyrealm

THE TENANTS

Tenants include digital fashion brands Genial Investimentos, Majid Al Futtaim, Dress-X and Tribute Brand, as well as JPMorgan, the first bank in the metaverse. In Metajuku, NFT wearables can be purchased at both Dress-X and Tribute Brand stores, and the Onyx Lounge serves as an interactive and informational space for JPMorgan.

Genial Investimentos Logo
Majid Al Futtaim Logo
Dress-X Logo
Tribute Brand Logo
J.P. Morgan Logo
Genial Investimentos Logo
Majid Al Futtaim Logo
Dress-X Logo
Tribute Brand Logo
J.P. Morgan Logo

EXPLORE METAJUKU